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Check if There's a Demand for a New Business Idea or New Locations for Expansion
No Cost, just 4 Quick Steps!
Award-winning SEO & GEO Agency for SaaS, App & Tech Brands
Our team of Google Trainers has scaled 60+ tech companies 6-10X across the US, UK and Europe and made 4 public exits.
We offer international SEO and GEO (ChatGPT, Claude, Perplexity, Gemini) services for backed startups, funded scaleups and public tech companies working globally.
Only 15 clients per year. Apply today.
Google Campus residents
Our AI-powered SEO tools
Semrush
Agency Partner
Agency Partner
Google for Startups alumni
As Seen In
"My startup Smartsub, a generative AI assistant in Google Ads was named among the Top 10 MarTech Startups at Google Campus. Today together with my team and our own AI systems, we help SaaS, app and tech brands to scale with traffic through Google Search and AI assistants. I'm proud of the results we've achieved."
– Dennis Lazard, founder of ESA Digital
– Dennis Lazard, founder of ESA Digital
Founder Story
We Work With
Growing SaaS and App Brands
We empower scaling AI SaaS startups and Apps to achieve recognition as industry leaders in new international markets, achieve long-term market dominance, and secure successful fundraising from A-level VC funds.
Established Tech Companies
We help established SaaS, Apps and Tech companies dominate their market and competitors in search, achieve significant organic user growth, launch new products and gain recognition as industry leaders.
Case Studies
Rask AI:
1M+ organic users in just 12 months
❻ 245 Organic traffic
❺ 300+ PR backlinks
❹ 2.3K+ LLM regs /mo
PeerBoard (acquired):
2X Growth in 6 months
❻ 2X Organic and direct traffic (US)
❺ +178% more PR mentions (Shopify,BigCommerce)
❹ 1.8X more relevant Leads from Organic Traffic
❺ +178% more PR mentions (Shopify,BigCommerce)
❹ 1.8X more relevant Leads from Organic Traffic
EP-Advisory:
8.7X Growth in 12 months
❻ +865% Organic traffic (EU, UK)
❺ +764% more Leads from Organic Traffic
❹ +275% Online Revenue (LMS & Service Packs)
❺ +764% more Leads from Organic Traffic
❹ +275% Online Revenue (LMS & Service Packs)
Noji:
3.7X growth in 12 monthss
❻ 3.7X Organic Growth
❺ 17x Non-Branded Organic Traffic
❹ $4M Fundraised
Tech Companies We Helped to Scale Revenue
Transport Management System
Fundraised $2.6M
Fundraised $750K
Community platform
Photography On-demand
Fundraised $1.3M
Inventory Management
Fundraised $125K
Career platform
Lead growth X4 times
We Use The 33-Step CVT™ Roadmap To Unlock Your Revenue Growth
Customer Value Tree™ (CVT) Roadmap with the right Product Market Fit, UX and Traffic Channels give a deep understanding of the growth points and next steps. It's no more a guess, it's a correlation
4. Scaling revenue
We use Customer Value Journey (CVJ) check-lists to find growth points to provide sustainable sale and revenue growth month-per-month.
Facebook Ads
Google Ads
SEO
Automated E-mails
Increase LTV/AOV
Digital PR
CRO
2. Customer Experience
We implement value propositions
(offers) on the website, make Conversion Rate Optimisaiton (CRO) by the best Google UX practises and create essential email automations.
(offers) on the website, make Conversion Rate Optimisaiton (CRO) by the best Google UX practises and create essential email automations.
Conversion Rate Optimisation (UX)
E-mail Automations
3. Traffic Growth
We launch advertising minimum viable campaigns (MVC) on Facebook, Instagram and Google to find predictable acquisition channels with positive Return on Ad spend (RoAS).
Testing Ads (MVC)
SEO Basic Optimisation
Crown
Foundation
Trunk
Roots
1. Product-market fit
We validate the Buyer Avatars, create Hooks and Functional-Brand-Influence-Transacitonal (H+FBIT) Attributes and make Full Offer Stack (FOS) for the website, email and ad copies.
Marketing Strategy – Business Positioning and Offers
Conducting a website audit on your website, we help to analyse your customer experience and spotlight growth gaps – you get a Revenue Growth Roadmap of what your Brand needs to do next to grow 6-10X times.
30-Min Free Call. Traffic Audit Included.
4. Customer Value Journey (CVJ) -Scaling stage
We use Customer Value Journey (CVJ) to provide revenue growth $100K+/mo. and more via all stages:
❽ Awareness
❽ Engagement
❽ Subscription
❽ Conversion
❽ Excitement
❽ Repeat Selling
❽ Advocacy / Referrals
We use Customer Value Journey (CVJ) to provide revenue growth $100K+/mo. and more via all stages:
❽ Awareness
❽ Engagement
❽ Subscription
❽ Conversion
❽ Excitement
❽ Repeat Selling
❽ Advocacy / Referrals
3. Predictable Acquisition Channel (PAC) - Testing Stage
We launch Minimum Viable campaigns (MVC) to find predictable acquisition channels to scale $10K+/mo. revenue using:
❽ Google Ads
❽ Google SEO
❽ Facebook Ads
We launch Minimum Viable campaigns (MVC) to find predictable acquisition channels to scale $10K+/mo. revenue using:
❽ Google Ads
❽ Google SEO
❽ Facebook Ads
2. Customer Experience (UX) - Preparation Stage
We make Conversion Rate Optimisation (CRO) by the best Google UX practices to increase Conversion Rate:
❽ Conversion Rate Optimisation (CRO)
❽ Google UX best practices
We make Conversion Rate Optimisation (CRO) by the best Google UX practices to increase Conversion Rate:
❽ Conversion Rate Optimisation (CRO)
❽ Google UX best practices
1. Product-market fit (PMF) - Research Stage
We help to create the Buyer Avatars, Hooks, Unique Sales Proposal (USP), Full Offer Stacks (FOS) to increase quality of channels of communication:
❽ Artefacts (Avatars, Hooks + USP, Full Offer Stack)
❽ Marketing and SEO Strategy
We help to create the Buyer Avatars, Hooks, Unique Sales Proposal (USP), Full Offer Stacks (FOS) to increase quality of channels of communication:
❽ Artefacts (Avatars, Hooks + USP, Full Offer Stack)
❽ Marketing and SEO Strategy
We Are A New Generation Of Marketing Teams
We are your growth partner that works as an organic extension of your internal team.
Control Your Customer Value Journey and Touch-Points with your Brand on Top of The Funnel
Get the best omnichannel marketing strategies rooted into your business growth and integrated as one smooth experience for your customers.
Maximise the value of your business through the ideal Product Market Fit, website experience and predictable acquisition channels.
We use end-to-end analytics to measure the results and make data-driven decisions correlating with your sales and revenue growth.
A Responsive A-level Team That Feels Like
an Organic Extension of Your Internal Team
an Organic Extension of Your Internal Team
We integrate as partners and cooperate with your in-house team. If needed we can help to scale with freelancers or even mentor your existing team.
Get access to a live Slack channel or WhatsApp group with our fast responses and regular updates.
Never again be left one-on-one with your obstacles. We have direct connections with Google, Facebook and TikTok managers to resolve any issues within 24 hours.
Scale Internationally to the United States, Europe and the United Kingdom
We are working with clients in the US, UK and in 10 European countries with local languages.
Our expertise can save you time and effort on your international expansion. We have proven working strategies and tactics to scale internationally.
We have made 5 eCommerce brands Million+ businesses, 4 startups have fundraised their next round after working with us.
Launch new products and partnerships on the go
You can launch new products on the market much faster. We know how to manage product releases to generate the most awareness.
Partnerships (white label) with other brands may be a great way to increase revenue. We can help you make these collaborations with our network. It is a win-win.
We use the best worldwide strategies and tactics to work with mass media and make digital PR the most effective way for your growing brand.
Work with us to fundraise the next round
We have an access to angel investors, VC funds and startup network from the UK and Europe.
We are Google Campus alumni and have access to advanced startup development strategies, strategic connections, and guidance to find your product market fit and grow faster.
Using our growth experiments we help to find scalable CAMP growth points, create predicting models and help to fundraise the next round.
- Control Your Customer Value Journey and Touch-Points with your Brand on Top of The Funnel❽ Get the best omnichannel marketing strategies rooted into your business growth and integrated as one smooth experience for your customers.I'm Interested
❽ Maximise the value of your business through the ideal Product Market Fit, website experience and predictable acquisition channels.
❽ We use end-to-end analytics to measure the results and make data-driven decisions correlating with your sales and revenue growth. - A Responsive A-level Team That Feels Like an Organic Extension of Your Internal Team❽ We integrate as partners and cooperate with your in-house team. If needed we can help to scale with freelancers or even mentor your existing team.I'm Interested
❽ Get access to a live Slack channel or WhatsApp group with our fast responses and regular updates.
❽ Never again be left one-on-one with your obstacles. We have direct connections with Google, Facebook and TikTok managers to resolve any issues within 24 hours. - Scale Internationally to the United States, Europe and the United Kingdom❽ We are working with clients in the US, UK and in 10 European countries with local languages.I'm Interested
❽ Our expertise can save you time and effort on your international expansion. We have proven working strategies and tactics to scale internationally.
❽ We have made 5 eCommerce brands Million+ businesses, 4 startups have fundraised their next round after working with us. - Launch new products and partnerships on the go❽ You can launch new products on the market much faster. We know how to manage product releases to generate the most awareness.I'm Interested
❽ Partnerships (white label) with other brands may be a great way to increase revenue. We can help you make these collaborations with our network. It is a win-win.
❽ We use the best worldwide strategies and tactics to work with mass media and make digital PR the most effective way for your growing brand. - Work with us to fundraise the next round❽ We have an access to angel investors, VC funds and startup network from the UK and Europe.I'm Interested
❽ We are Google Campus alumni and have access to advanced startup development strategies, strategic connections, and guidance to find your product market fit and grow faster.
❽ Using our growth experiments we help to find scalable CAMP growth points, create predicting models and help to fundraise the next round.
ESA team had outperformed my expectations working with one of our main SEO clients. They delivered X2-times organic traffic growth for 12 client’s websites, working with technical, content and link-building SEO optimisation in Google, website structure, navigation, technical code and conversion rate optimisation.”
Maria Kristalinskaya (www.bbdo.com)
Head of Retail Media at eBay (GE), Techstars Startup Mentor, ex-BBDO
Head of Retail Media at eBay (GE), Techstars Startup Mentor, ex-BBDO
ESA team combine both a creative and data-driven approach in performance marketing, testing around 10 hypotheses per week for acquisition, engagement and retention. Their work on developing and executing a product growth strategy for the UK and US markets has led to a 68% increase in our number of monthly clients and $1.3M raised in Oct 2019 based on our growth metrics with ESA.”
Roman Grigoriev (www.splento.com)
CEO at Splento (fundraised $1.3M)
CEO at Splento (fundraised $1.3M)
"We are currently working on a SEO strategy with Dennis and his team to push the business to the new £1m Rev. level. Everything — from SEO audit and Keyword Research to Website Implementation and daily communication, has been professional, effective and very clear. We are already seeing great results!"
Elizaveta Proselkova (ep-advisory.com)
CEO at EP-Advisory
CEO at EP-Advisory
“I met Dennis and his Google team, when they pitched their startup Smartsub. We accepted them to our accelerator program in 2017, Batch 9 and they successfully passed through it. Within a short period of time they managed to develop MVP of their product, design and implement go-to-market strategy launching the product on the US market. Their broad digital business experience and data-driven approach allowed them to make things done.”
Cristobal Alonso (www.startupwiseguys.com)
CEO at SWG (funded Smartsub in 2017)
CEO at SWG (funded Smartsub in 2017)
“ESA team with their Google Ads skills, growth mindset and natural ability to mentoring are able to bring a lot of value to startup ecosystem with so many tech companies in their growth stage and businesses struggling with Google online advertising.”
Monika Synoradzka (www.hugething.vc)
CEO at HugeThing (funded Smartsub, 2019)
CEO at HugeThing (funded Smartsub, 2019)
Our Services
We use the Traffic Audit to find your Growth Gaps and fill them with the specific Service Packs needed for your Business Growth.
GEO
Our General Engine Optimisation (GEO) helps to increase brand authority, agent trust, semantic visibility, scale with Programmatic SEO (pSEO) with free tools and make constant content refresh to get maximum traffic to your website from AI assistants (ChatGPT, Claude, Gemini).
SEO
Starting from SEO Basic Optimisation, making on-page and technical optimisation, growing with link building from relevant trustworthy websites and Press websites to increase the overall organic traffic and sales month-by-month.
30-Min Free Call. Traffic Audit Included.
We are a Team of Award-Winning Startup Founders & Google Experts
Our startup Smartsub, generative AI in Google Ads was named among the Top-10 MarTech Startups of Central Europe and won a €50,000 Prize. Now We Help You to Grow Your Business.
Our Values
Long-Term Parthership
We partner with our clients for an Avg. of 2 years and more. We are very proud of this and believe it will pay off in the future for everyone. Also, we have a 30 day money-back guarantee for all our clients.
Remote Work
We work with Exceptional Tech Talent from more than 10 countries and 4 time zones. Working remotely online allows us giving the best quality of services at a reasonable price for our clients.
Knowledge Transparency
We support the Wikipedia Foundation and share the best practices in the Google Campus. We believe everyone should have an equal access to practical knowledge and information.
Our Work Process
AI Visibility & ROI Audit
We analyse your visibility in Google Search, AI Overviews and LLMs, then predict the traffic, leads and revenue you can expect from SEO + GEO over the next 6–12 months.
Strategy & Foundation Setup
We finalise the SEO + GEO strategy, build the content architecture and 6-month roadmap, and start technical and on-page work on your website.
Choose Your Package
You pick the monthly package that matches your goals. We deliver SEO + GEO content, link building and AI search visibility tracking every month, with clear KPIs.
Long-term Partnership
Most clients stay with us for 1–3 years. We scale traffic, leads and revenue, expand into new markets and languages, and grow your brand presence across Google and AI Search.
